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MNG3702 Assignment 2 Semester 2 2024 | Due August 2024. All questions answered with references.
“Organisations will not survive over the long term without the ability to learn and adapt to changing environments.”
There are various mechanisms that organisations can use, in combination, to become a learning organisation. Apply any FIVE of these mechanisms to the Michelin company throughout its history of publishing the Michelin guide. In your answer, you need to identify the mechanism and then apply it to the company. (10 marks, of which one mark is awarded for correctly identifying the mechanism, and one mark is awarded for the correct application of the mechanism to the company)
“Resource allocation is an important aspect in strategy implementation.”
Explain the strategic project management framework as a resource allocation framework that can assist a company to align its projects and programmes with its formulated strategies. In your answer, you need to discuss the framework and the apply it to the Michelin company during the period when Jean-Dominique Senard was appointed as CEO and the changes he made to the company. (16 marks, of which 2 marks will be awarded to phase 1 of the framework; 2 marks to phase 2, 10 marks to phase 3, and 2 marks to phase 4)
“Every organisation has its own unique culture.”
Apply the various layers of organisational culture developed by Edward Hall to Michelin. In your answer, you need to identify each layer and then apply it to the company. (9 marks, of which one mark is awarded to each identified layer of culture, and two marks to the correct application thereof to the case).
“Today’s leaders act in a global stakeholder society, in which organisations are expected to be responsible and accountable.”
Make a judgment regarding the responsible strategic leadership of Michelin. In your answer you should:
4.1 Address the THREE phases of leadership for sustainability and apply each phase to Michelin;
4.2 Identify FIVE of Michelin’s stakeholders and explain the company’s commitment to each of them in their “Michelin in Motion” strategic plan for 2030;
4.3 Make a judgment regarding the responsible strategic leadership of Michelin. Your answer needs to be substantiated (only a yes or no answer will not suffice).
(18 marks, of which 6 marks are awarded to the phases of leadership for sustainability, 10 marks are awarded to the stakeholders and the company’s commitment to them, and 2 marks are awarded to your final judgment)
“Designing an organisational structure is one of the most important functions of strategic managers.”
5.1 Explain the most important components of organisational structure. (3 marks)
5.2 Explain the advantages of a flat organisational structure for the Michelin company compared with a pyramidal structure as indicated in the case. (3 marks)
“Strategic control enables management to monitor strategic outcomes against its planned strategic goals to ensure that all activities remain on track and correspond with the set course.”
6.1 Identify the type of strategic control evident in the Michelin company when they changed from a pyramidal to a flat organisational structure. Substantiate your answer. (4 marks, of which 1 mark is awarded for the identification of the correct type of strategic control, and 3 marks is awarded for the substantiation)
6.2 Explain the concept ‘corporate governance’ and identify the way in which Michelin ensures effective governance. (4 marks, of which 2 marks is awarded for the correct explanation of corporate governance, and 2 marks are awarded for the application to Michelin)
6.3 Apply the strategic management risk process to Michelin during the time when Jean-Dominique Senard took over as CEO. In your answer, you need to identify each phase in the strategic risk management process and apply it to the case. (3 marks, of which 1 mark is awarded to each phase in the process)
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