Description
MNG3701 Assignment 2 Semester 1 Memo | Due April 2026. All questions fully answered. Question 1
a) Vodacom Group Limited operates in a complex and dynamic external environment across
multiple African markets. Briefly explain the purpose of external environmental analysis in
strategic management.
b) Use a suitable macro-environmental analysis model to analyse three (3) macro-environmental
factors that influence Vodacom Group Limited’s strategic decision-making. Your answer must
explain each factor and apply it to Vodacom using evidence from the integrated report.
c) Explain how Vodacom’s understanding of its macro-environment contributes to strategic
resilience and long-term value creation.
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