Name: MNG3701 Assignment 1 Due 26 March 2024 - StudyPass
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MNG3701 Assignment 1 Due 26 March 2024

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Questions
1 In the context of responsible management, responsibility focuses on stakeholder
engagement with the aim to optimise stakeholder value.
Discuss the concept of stakeholders. Your discussion should include the
following:
Narrow and broader view of stakeholders.

Examples of stakeholders and how MTN adds value to its stakeholders

2 Discuss MTN’s Commitment towards the SDGs. Your discussion should
alsoindicate whether the MTN group a responsible organisation or not.

3 MTN is not just doing “business as usual”, but it is deliberately steering the
organisation into the direction of its strategic goals.
a) Formulate a SMART goal for MTN.
b) Explain how the goal formulated in a) above meets the SMART principle.

4 MTN’s purpose is to enable the benefits of a modern connected life for everyone.
a)
Differentiate between a purpose statement, vision statement and mission statement.
b) Formulate a vision statement for MTN.
c) Evaluate the vision statement in b) above to determine whether it meets the
requirements of a good vision statement.

Hint: When evaluating the vision statement use a table with the following headings;
characteristics, yes/no, reason(s).

Description

Introduction

This essay talks about MTN Group, a big player in the telecommunications industry.
They’re known for offering various services like network technology, internet, and mobile
products. MTN was started in 1994 and is based in South Africa, with Ralph Tendai Mupita
as the CEO.

We’ll discuss how MTN deals with different groups interested in its business, like partners,
communities, and the environment. We’ll see how MTN helps these groups and shows its
commitment to being responsible. We’ll also look at how MTN supports Sustainable
Development Goals (SDGs) and follows good business practices.

Then, we’ll make a SMART goal for MTN, which means it will be clear, measurable, and
achievable. Finally, we’ll explain the difference between purpose, vision, and mission
statements. We’ll create a strong vision statement for MTN and see how effective it is. By
doing all this, we want to understand how MTN is shaping a connected and responsible
future in Africa.