MNE3701 Assignment 1 2025 – Due 25 March 2025

QUESTION:

Having acquired sufficient knowledge and skills on business plan, you must demonstrate
practical competencies in developing a feasible business plan.

Suppose you want to start a business, but you do not have capital. You then decide to
approach the investors to fund your business. Based on actual research, develop a
feasible partial business plan, which consists of the following components:

• a cover page ( 5)
• a table of contents (5)
• an executive summary ( 5)
• an industry, target customer and competitor analysis (30)
• a description of the company (5)
• a product/-service plan (10)
• a marketing plan (10)